185% More Organic Traffic in 6 Months
Problem
A mid-sized e-commerce brand in the consumer electronics niche wanted to strengthen its brand authority and SEO performance.
- Their organic visibility was weak, with most keywords ranking on page 3–5 of Google.
- The backlink profile was thin and lacked authority, leaving them heavily dependent on paid ads for customer acquisition.
- They needed a long-term, content-driven strategy to reduce ad spend and establish sustainable growth.
Results
SEO Performance:
Core keywords moved from Google page 4 to page 1–2, with several reaching the top 3 positions.
Brand Authority:
Regular press-release-style articles elevated the brand’s reputation, positioning it as a trusted voice in its industry.
Traffic & Conversions:
Organic traffic grew by 185%, while conversion rates improved by 32%.
Sustainable Growth:
Reduced dependency on paid advertising by shifting to SEO-driven lead generation.
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Client Feedback
“SEO Playbook helped us boost visibility and cut our reliance on ads. In six months, our organic traffic more than doubled.”
— Michael Turner, Marketing Director